Standee

Standee. A freestanding cut-out, typically made of corrugate and most often depicting a person or animated character, that communicates a brand's promotional activity or celebrity endorsement. Standees usually do not display product but very often Standees will have a tear pad for a coupon or sweepstakes form.  Standees usually are distributed as one component of a broader display program, but often are used distinctly.

See samples of Standees.